Get found without paying per click
Legal clicks often cost $20–$50 or more. SEO puts you in Google Maps and organic results, where clicks are free. It’s slower than ads — trends usually show in 3–6 months — but it keeps working.
6 things we do for law firm SEO
Google Business Profile
One per office — practice areas, languages, hours, photos — with weekly posts and a reply to every review (never discussing a case).
Practice-area and city pages
Pages like “Flushing car accident lawyer” or “Brooklyn immigration lawyer”, each answering local clients’ questions.
Legal directories
Complete, consistent Avvo, Justia, Martindale-Hubbell and FindLaw profiles with bar admissions and practice areas.
Q&A articles
Articles on what clients actually ask — like “what to do after a car accident” — reviewed by your attorneys and marked as not legal advice.
Technical SEO
Speed, mobile experience, structured data, indexing and internal links, checked monthly.
Reviews
We invite satisfied clients to leave reviews — never rewarded or scripted — within state bar rules.
Which tier fits
- Basic $599/month: one office, starting with Google Maps rankings
- Standard $999/month: several practice areas, winning organic search with practice and city pages
- Growth $1,599/month: competitive cities or case types, adding articles and links, with AI search optimization included
No one can guarantee a ranking — be wary of “guaranteed page one”. We report rankings, calls and forms every month.
What this step costs
All prices shown. Choose it on its own or with the other steps. See all pricing →
Law firm SEO
No setup fee · billed quarterly
| Basic · Maps Business Profile (practice areas, languages, offices), reviews, technical SEO, monthly report | $599/月 |
| Standard · Maps + practice pages Adds practice-area, city and Q&A pages, plus consistent Avvo, Justia and other directory profiles | $999/月 |
| Growth · Full program Everything in Standard plus legal articles, earned links and AI search optimization (GEO) included | $1,599/月 |
About Law firm SEO
How long until SEO works?
Can you guarantee #1?
Why do directories like Avvo and Justia matter?
Who writes the articles?
Let us take a free look first
We review your ads and landing pages, show where clicks are wasted and which case types to focus on first.