Case study
How a cleaning company grew its bookings
What was wrong, what we did and what happened.
Home & commercial cleaning · Facebook ads
Cleaning company: clients +20% in 3 months, bookings +150%
A home and commercial cleaning company in a crowded market with a stalled client base. We used locally targeted Facebook ads to highlight professionalism and reliability, and to bring past clients back.
+20%clients in 3 months
+150%cleaning bookings
The problem
- Limited client growth in a competitive market
- Needed local awareness of their professionalism and reliability
- Weak return on ad spend
What we did
- Facebook ads built around professionalism and reliability
- New-client and repeat-booking offers
- Location targeting to nearby households and businesses
Full data and screenshots: ZOOMPOINT case page (Chinese)
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